The first of many drops features Christa Barfield, an organic urban farmer serving the community in Elkin Park, Philadelphia, USA. On 25 November 2021 on Thanksgiving Day people all over the world will be able to buy Christa’s Beetchips to fund her reconstruction of a greenhouse, buy seedlings, hire staff and pay for utilities throughout the winter. This first lighthouse project shows how direct funding and targeted donations can work in the future, without any middlemen or organizations in-between that take a percentage of funds the project raises. All money goes to Christa so she can deliver impacts on the ground.